Connect with Your People. Evolve with Technology.

Nashville, TN, USA | July 29-31, 2025

At ChannelCon 2025, the future is human and technology is enabling us every step of the way. Join us and connect with industry experts and peers, gain fresh insights and discover new ways technology can help us reach our highest potential—all in a vendor-neutral environment.

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What is ChannelCon?

At ChannelCon 2025, you'll connect with industry experts and your peers, gain fresh insights and discover new ways technology can help us reach our highest potential—all in a vendor-neutral environment.

What is ChannelCon?

ChannelCon, powered by the Global Technology Industry Association (GTIA), is the IT channel’s premier event to evolve your business and career. Relationships matter and ChannelCon is where you’ll find your people.

MSPs & Solution Providers

Learn best practices for growing your technology company, gain access to the resources and understanding needed to unlock your potential in key growth areas, and participate in peer-to-peer knowledge sharing.

Vendors & Distributors

Build new relationships and enhance existing partnerships in the Technology Vendor Fair where all vendors have equal space and opportunity. And take advantage of highly rated GTIA Managing the Technology Channel training.

Industry Associates

Get to know a community of MSPs, vendors, distributors and other tech industry experts, find new partners, and create meaningful business relationships with plenty of networking and special events throughout.

95%

of past attendees say ChannelCon was an excellent experience

94%

say they would recommend ChannelCon to a colleague

98%

of exhibitors were highly satisfied with ChannelCon booth operations and logistics

Take Advantage of Expert-Led Educational Sessions

ChannelCon offers quality, highly relevant education tracks, including exclusive content based on GTIA proprietary research.

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ChannelCon 2025 Asset List Decorative Element 24

Take Your ITSP/MSP Business to the Next Level

When the industry evolves, MSPs and solution providers adapt and conquer. Learn about the latest sales and marketing strategies that will keep your customers (and your bottom line) happy. Hear from industry experts about the trends and best practices that will elevate your business.

Cultivate a Culture of Cybersecurity

Your best defense against cyber threats is a solid cybersecurity framework that everyone in your business buys into. Today’s cyber strategies must be embedded in your company culture. Learn from security leaders about how to identify the latest threats and respond proactively to keep your business and your customers safe.

Adopt a People-First Partnership Approach

MSPs and other tech businesses are always looking for new tools to build innovative solutions, but knowing how to use the tools can be a challenge. As a tech vendor, learn how to engage in meaningful discussions with partners and get valuable insights to build, and invigorate, successful relationships.

Amplify Your IT Workforce

Finding new talent and retaining superstar employees can be challenging these days. What are the keys to success? GTIA leaders engaged in regional communities and interest groups will discuss business-building tactics and IT workforce strategies that will keep your employees happy, productive and ready for what’s next.

See What IT Channel Professionals Say About ChannelCon

“ChannelCon is the best source of education and networking in this industry—hands down.”

“ChannelCon is the place to be if you want to grow your MSP business and grow your network. Better get on board because you’re missing the best thing out there.”

“ChannelCon is amazing. We get to meet all different types of vendors. The content just keeps you at the edge of your seat and you make some great relationships.”

“I tell people to attend ChannelCon because of the ‘everything’ that’s there. By that I mean all of the incredible opportunities for connections and camaraderie for technology professionals to grow their businesses and keep pace with what is happening now.”

“The knowledge base and learning how the MSP industry works can be overwhelming—it was for me. ChannelCon does an incredible job of making it feel manageable and helping to break down the learning curve. If you’re considering going to ChannelCon for the first time, go. You won’t regret it.”

“There’s a wealth of content, a wealth of experience that come to ChannelCon.”

“ChannelCon is where vendors have a chance to really give back and create impact in the community. It’s one of the only places you can do that without bias.”

“GTIA provides opportunities for vendors to showcase their products through booths and provides the opportunity for vendors to present on key topics to the community. This offering is a huge benefit and value add to vendors, who should take full advantage of these opportunities.”